Branding Package Logo Web Design 8.5 x 11” Letterhead 8.5 x 11” Envelope 3.75 x 6.75” Card 3.5 x 2” InDesign, Illustrator
This is a rebrand of a live online video podcast about movie news and reviews. The goal of this was to bring their brand appearance up to the level of professional podcast and movie review channels. Along with their branding package, I produced a motion graphic animated version of the logo to roll prior to each online episode.
Francesca's Menu Redesign
Bi-Fold Menu 5.75 x 10.5” InDesign, Illustrator
This is a redesign of the menu for the upscale Italian Chain Francesca’s. The goal was the create a smart, sophisticated, and sleek design they could use in place of their current menu. It was kept simple to reflect what is commonly found within many upscale restaurants and I chose Bodoni as the dominant typeface to give it an Italian style
Poster 11 x 17” InDesign, Illustrator
This poster was created for a fictional coffee shop event. The intention was to create a poster which featured a prominent type design as the main focal point. To give a sense of swirling coffee and playfulness, I added the border as well.
Ad Series 8.5 x 11” InDesign, Photoshop, Illustrator
This ad series was created to match a fictional chocolate candy brand I created. The name Broma comes from the origin of the cocoa bean, the Theobroma plant. The photographs of the chocolates as well as the hand were taken by me. The idea was to market this chocolate as an eco friendly and organic brand. This was the idea behind the backing imagery.
Tri-Fold Brochure 3.75 x 8.5” InDesign, Photoshop
This brochure was created for a local rubber and plastic manufacturing company, Fairchild Industries. They needed a marketing brochure for their sales staff to leave behind. The requested that it match the style of their website and provided all of the imagery and type. The goal was to communicate the plethora of services they offer.
Magazine Ad 8.5 x 11” InDesign, Photoshop
This design was intended to be a magazine ad promoting the WWF. When researching, it was evident that much of their brand tries to take an edgy and serious, but photorealistic and creative approach. I tried to match this by compositing 3 images together to create this fictional trophy.
GADC Weekly Agendas
Weekly Agendas 8.5 x 11” InDesign, Photoshop, Illustrator
These are a small selection of weekly agendas I created for the Graphic Arts Design Club. Part of my duties as president was to create an agenda for our weekly meetings, so I took the opportunity to create a brand new headline type design and overall page layout for each agenda.
This book was designed by me and features both my photos as well as two other student photographers I worked with at the Marketing Department at Harper College. The goal was to highlight moments and times we spent photographing together. It is Harper College through our eyes. The book was taken up by the Marketing Department and several thousands were printed and used for both internal and external marketing purposes.